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When Vital Does Not Equal Valued

by Juniper Employee on ‎07-29-2013 01:49 AM

As a UK citizen, I have the somewhat dubious privilege of being able to select the supplier of electricity to my house.

 

Those suppliers, who number around 5 or 6, are well known major utility companies who compete with each other in an open market, the downstream supply side of the electricity marketplace having been privatised in the UK some time ago.

 

Clearly, the supply of electricity to any household is vital, without it, mine and my family’s lifestyle would be severely impacted. 

 

And yet, curiously, I attach zero value to it.

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