Chaos is often the friend of store owners - it generates hype, a frenzy, free publicity, all of which can lead to more sales. And what's more, their customers are often willing to put up with this inconvenience if they percieve they get a better deal. But that doesn't translate to networks. Customers want assured access and reliable services whilst service providers want to manage demand in an orderly way. In this blog I contrast the chaos of Black Friday with the order desired by network providers and look at an approach to adopting virtualisation as a means of restoring order.